Brand Managers typically work for corporations and marketing firms to uphold and promote the brand image of their employer or clients. They work closely with the marketing, advertising and sales departments to provide a sense of direction for their brand. Their job is to use their marketing and industry expertise to set budgets for campaigns, organize promotional events for products and encourage brand uniformity across marketing initiatives. They may also create logos, packaging designs and forms of content like blog posts and social media posts if needed.
ਇੱਕ Brand Manager ਕੀ ਕਰਦਾ ਹੈ?
A Brand Manager, or Brand Strategist, is responsible for maintaining a company or individual’s public image through the implementation of marketing initiatives. Their duties include communicating with company executives, marketing personnel and public figures, completing research into industry trends and public perception and aiding in the creation of marketing and advertising campaigns to strengthen their client’s brand identity.
